What Does Your Practice Say to Your Patients?
First impressions; perceptions which, valid or not, we all make no matter how objective and fair we believe we are, any time we come into contact with a new organization or individual, no matter where...
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5 Dental Logo Design Tips
1. Learn what a logo is and what it represents Before you design one, you must understand what a logo is, what it represents and what it is supposed to do. A logo is not just a mark – it reflects a...
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Tips on How to Design Your Own Dental Logo
Designing your own dental logo doesn’t have to be too hard as long as you have some guidelines to stick to, some decent software, a huge portion of creativity and a few hours to spare. In this article...
View ArticleDo I really need New Dental Equipment?
A dentist recently told me about a new patient he had in his office who was going on and on about her previous dentist, and how much she loved him and how she had gone to him since she was a teenager....
View ArticleHow to craft an effective elevator speech for precision results, referrals...
Everyone has an interesting message, but it’s tough to be clear, concise and memorable in less than 30 seconds. Here’s how to sound spontaneous and make a lasting impression with a flash opportunity....
View ArticleDental App’s for your iPhone
The following is a list of iPhone applications pertaining to dentistry: (updated March 5, 2010) 3D Teeth ($1.99): General information about teeth and mouth, shown in 3D. Information on dental caries,...
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10 Ways to Gain More Fee-for-Service Patients
There are many marketing approaches you can use to get the patients you really want. But in my years of working with dental practices I’ve found that the following are consistent winners. Start With...
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Dental Logos – Leading Features of Dental Logo Design
The dental industry is one medical field that is sometimes feared by patients, however it is highly important. With so many private practices in existence, staying competitive is vital. One great way...
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